General Advert Analysis Template - space in the middle to stick whichever advert you are analysing in the middle

Starter images to incite discussion

Consumer Questionnaire - Chocolate products

Feedback and Evaluation of each pupil's involvement in the creation of a fictitious new chocolate product.

To be filled in with the varying characteristic features of each advert sub-type.

Content / key ideas to be addressed for speaking and listening requirements as a group

Advert Analysis and annotated example

Writing Levels 4 and 5 outlined

Levels 4+5 clearly outlined.

Criteria checklist

How does print based advert use language and presentational devices to make their advert effective?

SOW: Analysis of adverts known to pupils. Analysis of print based adverts.

Card Sort Activity looking at pictures of different body language. Students label the body languge with the emotions they read from the pictures.

Quiz on Media Moguls Unit

Level 4 and 5 speaking and listening sheet with grade descriptors and areas for improvement

To understand what makes an advert effective To know what the term target audience means.

Presentational and Persuasive techniques: Purpose of advert – Persuade people to buy a product. How does an advert persuade? Presentational devices Persuasive techniques.

Thinking about what we know about target audience....

Intro: What is the purpose of the media? Where might you find adverts? What makes an advert effective?

Construct Sentences from Word Cards